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Direct Response Marketing
"Google Adwords Allows You To Bid On Specific Keywords And Key Phrases That Your Potential Customer May Type In A Search Box When They Are Looking For You."
The concept of direct response marketing wonderful!
you advertise directly to the customer who are looking for you and the customer responds to you directly.
How does that work with Google Adwords?
Well Google Adwords allows you to bid on specific keywords and key phrases that your potential customer may type in a search box when they are looking for you.
for example someone looking for an apartment for rent in Spring Valley, NY may go to www.google.com and search for:
- Apartment spring valley new york
- Apartment in spring valley new york
- Apartment spring valley NY
Do you agree that someone who is looking for these seach terms might be interested in your apartments if you are an apartment rental agency in spring Valley or the surrounding area?
This is why it's important to advertise on Google Adwords.
You can drag this this potential customer directly to your website and from there, you would have your prospect respond via telephone or internet.
It is a lot more cost effective than he local newspaper or the local radio because the newspaper and radio will charge you to broadcast to everyone they can reach where as a Google Adwords will only charge you for those who are interested in what you are offering. As little as $.05 (now it's less)
SIDE NOTE: if you are thinking about advertising, then you will need a website. Click here to get your website for just $7.95
if you need more information about google adwords or if you're ready to sign up then click here.
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What is YOUR Google Adwords Secret?
